Running a business in Stoke or anywhere across Staffordshire is hard enough without having to become an SEO expert. Good news: a handful of simple tweaks, each doable in an evening, genuinely move the needle.
Title tags with town names
Your homepage title should say what you do and where — 'Emergency Plumber Stoke-on-Trent | 24/7 Callouts', not 'Home'. One line, huge difference.
One clear heading per page
Every page gets one H1 stating its topic plainly. Then short paragraphs answering the obvious questions.
Compress your images
Phone photos straight onto a website are megabytes each. Free tools shrink them 80% with no visible loss — often the single biggest speed win.
Fill in your Business Profile
Hours, services, photos, service areas. An incomplete profile is an incomplete shopfront.
Ask three customers for reviews
Three review requests this week. That's the whole task. Repeat monthly.
Done all five and want more? That's when professional SEO earns its keep — talk to Tim.